ESW Checkout Cookie Policy
1 About this Cookie Policy
This Cookie Policy explains what cookies are and how ESW uses those cookies on our checkout. Please read this Cookie Policy so you can understand what type of cookies we use, the information we collect using cookies and how that information is used by ESW.
For information on how we use, store and keep your personal data secure, please see our Privacy Statement.
This Cookie Policy also tells you what your rights are in relation to the personal data that you pass to us when you use ESW cookies. If you have any questions about this Cookie Policy, please contact:
E-mail: privacy@esw.com
2 What are Cookies
A cookie is a small file of letters and numbers that is downloaded to your browser or the hard drive of your computer. Cookies contain information that is stored on your computer’s hard drive, mobile phone or other device. Cookies work to make your experience browsing our sites as smooth as possible and they remember your preferences.
Technologies similar to cookies
Any technology which stores or accesses information on your device is also covered by this policy. These technologies may include:
- Device fingerprinting
- Local storage
- Pixels
- Tags
- Scripts
In this policy we use the term “cookies” for all of these technologies.
Cookies can be stored for varying lengths of time on your browser or device. Session cookies are deleted from your computer or device when you close your web-browser.
Persistent cookies will remain stored on your computer or device until deleted or until they reach their expiry date.
There are different types of cookies:
First Party cookies – these are set by or on behalf of ESW.
Third Party cookies – these are cookies which are set by parties other than ESW when you use our site.
We use the following categories of cookies:
i. Necessary and Functionality Cookies
These are cookies that are required for the operation of our websites. They include, for example, cookies that enable you to use a shopping cart, add products to your basket and checkout securely. Without these cookies, some parts of our site just won’t work as they should. These are also used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
ii. Analytical/Performance Cookies
They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
iii. Targeting Cookies
These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.
3 How does ESW use cookies
We may use cookies for the following purposes:
- Recognising your preferred settings e.g. language and country.
- Analysing how you use our site which helps us to improve our site performance and to troubleshoot any problems.
- Processing your orders and payments
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
Name of Cookie | Category | Type | Purpose | TTL (Time To Live) | TTL Rationale | Provider |
|---|---|---|---|---|---|---|
CookieConsent | Necessary | HTTP Cookie
| Stores the user’s cookie consent state for the current domain.
| 1 year
| We want shoppers cookie preferences to be saved down for a year so they do not have to accept on each return session within that period. The shopper can however change there preferences at any time via an option in the footer.
| CookieBot |
AI_buffer | Necessary | HTML Local Storage | Used in context with the “AI_sentBuffer” in order to limit the number of data-server-updates (Azure). This synergy also allows the website to detect any duplicate data-server-updates. | Session | Session cookies allow users to be recognized within a website so any page changes or item or data selection shoppers do is remembered from page to page. | Microsoft Application Insights |
AI_sentBuffer | Necessary | HTML Local Storage | Used in context with the “AI_buffer” in order to limit the number of data-server-updates (Azure). This synergy also allows the website to detect any duplicate data-server-updates. | Session | Session cookies allow users to be recognized within a website so any page changes or item or data selection you do is remembered from page to page. | Microsoft Application Insights |
ai_session | Necessary | HTTP Cookie | “Preserves user states across page requests.
This cookie name is associated with the Microsoft Application Insights software, which collects statistical usage and telemetry information for apps built on the Azure cloud platform. This is a unique anonymous session identifier cookie.” | 1 Day | Preserves users states across page requests in case the shopper returns to the cart and wants to place an order later that day. | Microsoft Application Insights |
ai_user | Statistics | HTTP Cookie | This cookie name is associated with the Microsoft Application Insights software, which collects statictical usage and telemetry information for apps built on the Azure cloud platform. This is a unique user identifier cookie enabling counting of the number of users accessing the application over time. | 364 days | Allows ESW to build up a quorum of data for analytics purposes over an annual period. | Microsoft Application Insights |
forterToken | Necessary | Fraud prevention | 13 months | Forter | ||
savedAddress | HTML Local Storage | Saves shopper address if selected by shopper | ESW | |||
lang | HTML Local Storage | Saves shopper language | ESW | |||
lti-performance | Necessary | HTTP Cookie | Created by LTI for OneTrust integration to store the consent of the user for “Performance” category | 360 days | ESW | |
lti-necessary | Necessary | HTTP Cookie | Created by LTI for OneTrust integration to store the consent of the user for “Necessary” category | 360 days | ESW | |
lti-targeting | Necessary | HTTP Cookie | Created by LTI for OneTrust integration to store the consent of the user for “Targeting” category | 360 days | ESW | |
lti-functional | Necessary | HTTP Cookie | Created by LTI for OneTrust integration to store the consent of the user for “Functional” category | 360 days | ESW | |
OptanonConsent | Necessary | HTTP Cookie | This cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the users browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor. | 360 days | OneTrust | |
OptanonAlertBoxClosed | Necessary | HTTP Cookie | This cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust. It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down. It enables the website not to show the message more than once to a user. The cookie has a one year lifespan and contains no personal information. | 365 days | OneTrust | |
user_transaction_ids | Performance | HTTP Cookie | Stores the Order IDs | ESW | ||
_ga | Marketing | HTTP Cookie | This cookie help us to understand how you use our sites and ways that we can improve your experience. | 13 months | Google Analytics | |
_ga_XXXXXXXXXX | Marketing | HTTP Cookie | This cookie help us to understand how you use our sites and ways that we can improve your experience. | 13 months | Google Analytics | |
paymentMethod | Necessary | HTML Local Storage | Track payment method for confirmation page analytics event | Manual deletion | ESW | |
aacLine1
| Necessary
| HTML Local Storage
| Track AAC usage to see if users are using a suggested address or entering their own. (Address auto complete) | Manual deletion
| ESW
| |
EswShopperAccessToken
| Necessary if ‘Stored card’ feature is being used | HTTP Cookie
| Cookie from payments for stored card feature usage
| 1 hour
| ESW
| |
MUID | Performance | A unique user identifier cookie set by Microsoft, primarily used by Microsoft Clarity, to track user activity across different websites. | 13 months | MS Clarity |
4 HOW TO BLOCK COOKIES?
You can change your cookie preferences by clicking on the floating cookie icon to access our consent management platform.
You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.